Playbook · big home jobs
Two people, one kitchen table
The person you met on site is rarely the only one who decides. This cadence gets the quote in front of both of them, at the hour they are both home, without sounding like a sales sequence.

Use it when.
- The quote is over $5,000 and it is for a home.
- You met one person on site and heard "I have to talk to my husband" or "my wife" or "my mother".
- There are options to compare, like Good, Better and Best, or a panel with or without a car charger circuit.
The cadence, word for word.
Large job, two decision makers · merged here for quote 001041
- Day 2Email · 19:00Subject: Your whole-house rewire, knob and tube options, side by side Hi Chidi, Here are the options for the whole-house rewire, knob and tube, side by side, so you can go through them together: q.carbonset.example/1041 The Better option is the one I would pick for your house, and the quote says why. If anything is unclear, reply here or text me. Frank Pellwick Electric
Evening email to both contacts: it gets read at the table, not on a commute.
- Day 4Text · 18:30Hi Chidi, did you both get a chance to look at the options for quote 001041? Happy to answer anything. q.carbonset.example/1041
A short text two days later, still in the evening.
- Day 7Call task · 17:00Call Chidi in the evening. Ask if both of them have seen it, and what is still undecided.
A call task for the rep, set for when both are likely home.
- Day 12Email · 7:30Subject: Still holding quote 001041 Hi Chidi, I am still holding quote 001041 for you until Wed, Oct 21. If the timing is wrong, tell me and I will check back when it is better. Frank
One last email that says plainly how long the price holds.
What not to do.
- Do not send the day 2 email at 7:30 in the morning. It gets read alone, on a phone, by one of the two.
- Do not ask "any updates?" Ask what is still undecided. It gets an answer.
- Do not drop the price in a follow-up. If price is the problem, they will tell you, and a revision is better than a discount text.
Trades that use it.
Load this cadence and change the words.
It's in every account as "Large job, two decision makers". Open it, change anything, and it runs on your next quote.
Carbonset37 pages / Fictional brand / Demo site by Sumo Studios
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